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Microsoft Dynamics 365 POS Integration

Enhance every stage of the customer journey by integrating MS Dynamics 365 POS with OptCulture’s powerful engagement solutions.

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OptCulture x Microsoft Dynamics 365

Combine insights and action for customer success.

Microsoft Dynamics 365 is a potent point-of-sale (POS) solution that assists companies in managing customer interactions and providing partners and customers with unified, personalized, and seamless purchasing experiences.

The Microsoft Dynamics 365 retail POS integration with OptCulture combines customer data management and personalized marketing automation, providing businesses with a comprehensive solution to optimize their customer engagement strategies.

Enjoy the Perks of Microsoft Dynamics 365 Retail POS Integration

Offer a Memorable Experience to Your Customers
Enhanced Customer Experiences
Enhanced Customer Experiences

When data from MS Dynamics ERP and CRM business applications is integrated with OptCulture, retailers can provide personalized recommendations and targeted incentives for loyalty programs.

Automated Marketing Campaigns
Automated Marketing Campaigns

Automate marketing initiatives with OptCulture’s engagement tools and use

Microsoft Dynamics 365

data to add a touch of personalization and increase customer interactions.

Robust Data Security
Robust Data Security

Both MS Dynamics and OptCulture commit to data protection, safeguarding customer payment data, and ensuring compliance with industry standards and regulations.

Real-time Data Synchronization
Real-time Data Synchronization

OptCulture and MS Dynamics POS integration facilitates data collection and ensures accurate and up-to-date information across all channels.

MS Dynamics 365 POS Integration Features

AI-Powered Insights

Delivers predictive analytics and intelligent suggestions to boost decision-making and customer engagement.

Seamless Omnichannel Experience

Enables consistent interactions across in-store, online, and mobile touchpoints.

Automated Workflow

Users can create custom automated workflows across Dynamics 365 and third-party apps to streamline repetitive business processes.

Advanced Order, Payment, and Pricing Management

Allows advanced sales transaction management with support for various payment methods and gateway integrations.

Explore More Integrations

See How Dynamics 365 + OptCulture Boost Engagement

Schedule a Free Demo

Why OptCulture

Rewarding Experiences. Creating Loyalists
Faster Onboarding
Faster Onboarding

OptCulture has extensive experience with Microsoft Dynamics 365 CRM integration, ensuring a smooth and reliable integration process with quick and tailored onboarding.

Flexible and Scalable Tech Partner
Flexible and Scalable Tech Partner

Our flexible and scalable platform can accommodate your growth and expansion plans, irrespective of business size.

Make Savier Decisions
Make Savier Decisions

Our platform’s wide range of integrations and robust capabilities provide deep customer understanding under one dashboard to make faster decisions and achieve an edge

Reliability and Support
Reliability and Support

We follow industry best practices for security and data protection, and our dedicated support team is available to assist you every step of the way to unlock growth opportunities.

The Results Speak for Themselves Smart, Reliable and Futuristic

Businesses highlight the effectiveness of integrating the Microsoft Dynamics 365 POS solution
in boosting sales, enhancing customer loyalty, and simplifying data collection.

Frequent buyer programs were run on ~2,300 products and most of these were popular brands of pet food. The free items were sponsored by manufacturers. Reports generated in OptCulture were provided to those manufacturers.
KPIs 1 Year Timeframe
$ 0.85 M
Value of free products given
$ 11.00 M
Direct revenue
$ 2.80 M
Enhanced revenue
Read More
For one of leading apparel brands in India, OptCulture implemented e-receipts and 200,000 were sent in 3 months.
 
3.5%
Click Rate
63
NPS
₹ 13 mn
ROI
Read More
To sustain offline sales and not let online sales affect topline by reducing ATVs, OptCulture supported the brand with an omnichannel loyalty program which personalized shopping experience and improved customer engagement across all channels. This helped increase YoY repeats and sales.
 
80,861
No. of Loyal Member
5,419,367
Loyalty Points Issued
$498,326
Loyalty Currency Redeemed
Read More
Read More Case Studies

Client Testimonials

Customers praise OptCulture, together with Microsoft Dynamics 365 integration, for its seamless integration, ease of use, and ability to drive customer engagement.

Since switching to OptCulture, we've experienced seamless performance with no slowness or technical issues – something that was a constant challenge with our previous provider. Our favorite feature is segmentation; it allows us to identify and target different customer touchpoints with precision.

Ajay Kumar, IT Head, RS Brothers, India
OptCulture makes running promotions and offers effortless with valuable insights that enhance decision-making. With features like personalized discounts, automated loyalty programs, targeted SMS campaigns, and real-time analytics, OptCulture ensures that businesses stay connected with customers while driving sales and retention.

Our journey with OptCulture has been transformative. By leveraging its advanced features, I was able to enhance customer relationships and drive business growth. Segmenting customers based on purchase history and engagement has been my favourite feature of OptCulture.
Keya Gala, Executive Director, Twills
The program works very well, It is our most effective marketing strategy. Being able to segment and target customers by many qualities is amazing. Plus, the reporting has been very useful to determine the effectiveness of campaigns. Despite a few tech issues, both the IT teams and the manager have been very available and have worked hard to settle any issues.
One of the largest tobacco brands

OC is a great program to use in your business.

Retail Brand, Operations Manager, US
Choose the Plan that Meets your Needs Plans Start from $80/month!
View Plans & Pricing

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Frequently Asked Questions

It refers to connecting the Dynamics 365 platform with your point-of-sale system to synchronize sales, customer data, inventory, and promotions across all channels.

Dynamics 365 POS can integrate with loyalty programs, marketing platforms (like OptCulture), payment gateways, ERP systems, and e-commerce platforms using APIs or connectors.

Yes. Dynamics 365 and its integrations comply with industry standards, ensuring secure transactions and data handling.

Integration timelines vary based on system complexity, but with the right technical support, standard integrations with platforms like OptCulture can take a few weeks.

Absolutely. Dynamics 365 offers scalable solutions that suit small to large businesses with customizable modules and pricing flexibility.

While basic setup may not require coding, complex customizations and integrations typically need support from Microsoft partners or certified developers.

Do you have more questions?
Find quick answers to your questions in our FAQs.
Read More FAQs
Learn How We Can Help You Grow!
Contact us today or complete the form to take a FREE DEMO of our platform. Discover how OptCulture & Microsoft Dynamics Retail POS integration can transform your restaurant operations and drive your business forward.












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