Discover what’s new in OptCulture 3.0

We are thrilled to announce that we’ve hit an incredible milestone on our 3.0 journey! We rolled out phase 1 of the new app, packed with awesome features like Customer 360, Segmentation, Discounts and Promos, and Campaigns. Dive in and start using it as your go-to tool!

You can log in at OptCulture with your existing credentials.

Over the next four weeks, we will be launching loyalty and rewards setup along with auto communication. This means it’s time for us to give the app a test drive to ensure our users are wowed when we go live.

Here’s What to Get Excited About:

Web Receipts:

Our interactive receipts collect customer feedback, show offers, provide recommendations, and display promotional materials. If you missed the webinar, no worries—jump in and explore!

Streamlined Campaign Creation:

All channels are now in one place, giving you a comprehensive overview. Plus, a calendar view is on the way for even better planning.

Revamped Customer 360 View:

Whether the user is a cashier, manager, or support exec, they can now see the customer’s history, NPS, RFM, referral info, gift cards, and coupons all at a glance. This enhances their experience.

Enhanced Segmentation:

We’ve made segmentation lightning fast and intuitive. While doing so, we redeveloped the backend using new tech and dropped certain unused options. This gives us a solid base to add new requests coming from our users. Expect pre-defined segments, AI-based clusters, and more segmentation rules soon.

Super Fast Segment Export:

What used to take minutes now takes seconds.

Reimagined Landing Page:

Surfacing the most important info right away.

Global Search:

Easily find customers, segments, coupons, or campaigns with a simple search bar.

New Reporting Engine:

Allows us to quickly build new reports and BI dashboards that our users expect.

Fresh New Design:

Mobile and tablet-friendly, with simplified navigation and multilingual support.

Get Ready for More!

We are excited for you to experience these new features and enhancements. Stay tuned as we continue to roll out more updates and improvements over the next few weeks. Thank you for being part of this journey with us!