Shape customer experience across the entire lifecycle with OptCulture-Microsoft Dynamics 365 integration

Deliver an immersive customer journey through OptCulture’s solutions using data from

Microsoft Dynamics 365 is a powerful CRM solution that helps businesses manage customer interactions, sales processes, and marketing campaigns effectively. It offers a wide range of functionalities that enable retailers to build strong customer relationships and improve overall business performance.
The Microsoft Dynamics 365 integration with OptCulture combines customer data management and personalized marketing automation, providing businesses with a comprehensive solution to optimize their customer engagement strategies.

Synergy between MS Dynamics and OptCulture

Foster a Dynamic Ecosystem with Microsoft CRM and OptCulture

360-Degree Customer View

By integrating OptCulture with MS Dynamics CRM, businesses can gain data of all customer data in one central location, empowering personalized marketing campaigns.

Personalized Marketing Automation

Adding OptCulture’s personalization capabilities to Dynamics CRM marketing automation, brands can automate personalized marketing initiatives, driving conversions and loyalty.

Enhanced Sales Collaboration

With OptCulture’s targeted campaigns, marketing teams can pass the right data to the sales team and close deals more efficiently, improving overall sales effectiveness.

Sync Data and Segment

Combining CRM data from MS Dynamics 365 and behavior data from OptCulture, brands can provide relevant offers, identify sales opportunities, and ensure accurate conversions.