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RideMakerz partners with OptCulture for digital marketing needs.

HOUSTON–(BUSINESS WIRE)—OptCulture Managing Director, Chad Helms has announced that OptCulture and RIDEMAKERZ®, the first-ever customizing shop for one-of-a-kind radio control cars are teaming up.  OptCulture will be assisting and providing RIDEMAKERZ® with custom design for their online customer communication and the ability to create, launch, and track integrated and customized campaigns sent to their customers.

“We’re excited to partner with a company that focuses on customization and positive customer experience as much as we do”, says Chad Helms, Director of OptCulture.  “We look forward to assisting RIDEMAKERZ® with the development of their loyalty and client communication program which is a priority in our company’s culture.

About OptCulture

OptCulture is a Houston based marketing company which assists businesses and organizations in connecting with their customers via communication through multiple mediums.  OptCulture has the ability to integrate with various POS systems and provides multi-channel marketing and extensive reporting capabilities, giving businesses the ability to track sales and measure ROI.  OptCulture provides a host of custom solutions including design, marketing tools, and the ability to manage client accounts.  For more information on OptCulture, please visit


RIDEMAKERZ® is a fun and immersive car building and customizing experience for the whole family with over 649 million ways to customize your favorite radio-control car or “RIDE.” This modern day car concept takes America’s love of cars and the massive car customizing movement to the next level. Its distinctive combination of real and online activities provides choice, unleashes creativity, encourages collaboration, fosters confidence and instills a sense of community.

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